Through The Looking Glass: Overcoming Organizational Perspectives

Presented by Steve Floyd on November 03, 2015

Traditionally, UX has viewed SEO as being disruptive to design and communication, and SEO believe UX overlooks searchability. But in order to make our campaigns successful, we need to be empathetic to each other. Steve Floyd, CEO and Founder at AXZM, walks through how designers think and what they value, understanding contrasting and differing language and tools in SEO and UX communities, and how to better integrate and add value to design workflows as an SEO.