Easily assess any website’s authority and strength
Activate the SEO toolbar to see metrics live as you surf the web or dive deeper with the extension dropdown. Get a better understanding of a site’s ranking ability and brand strength with link data and Moz proprietary metrics like:
*MozBar Premium features available with a Moz Pro subscription
Compare key metrics side-by-side
Enable SERP Overlay to see link metrics, Domain Authority, and Page Authority while viewing any Google SERP. Easily compare top-ranking sites for any query and export the first page of results to CSV for deeper analysis.
Review schema markup of any page
Verify that your schema is correctly formatted and easily parsed. Check what markup is used on competitor pages and analyze their schema implementation for insights.
Access your favorite Moz tools right in MozBar
Access compressed versions of two of our most popular tools right in MozBar.
Domain Overview*
Allows you to further analyze any domain or page to see metrics like Domain Authority, Brand Authority, Page Authority and more for the specified country.
Ranking Keywords*
Displays the top 25 ranking keywords for the viewed page, along with Difficulty and monthly volume. Export this data to compare to other pages and spot opportunities for rankings improvements or content creation.
*MozBar premium features available with a Moz Pro subscription
Find opportunities for additional page optimization
The Page Optimization feature offers a free SEO checker to assess how well a page is optimized for a target keyword. Identify what is helping or hurting the Page Score, and compare your pages to competitors to understand why they might outrank you.
Spot on-page technical issues faster
Use Page Analysis to quickly review on-page elements like page title, meta description, header structure, and HTTP status. Check meta robots, canonical tags, and page load time at a glance. The Highlight Links tool makes it easy to identify internal, external, nofollow, and follow links as you browse. Use these features to find technical issues and analyze competitor metadata quickly and efficiently.
Customize your MozBar experience
MozBar is an SEO toolbar designed to fit your needs. With features like DA mode and dark mode, and the option to choose where to dock the toolbar, you can tailor the experience to your liking. Save custom searches to view Google SERPs for different locales without a VPN. The blocklist function helps you avoid wasting your query limits on sites you don’t want to see metrics for.
Join the over 1 million users who have downloaded the Moz SEO toolbar.
Kristina Kledzik
SEO Manager at RoverThe MozBar has been a critical part of my link building strategies and competitive analysis for 5 years now, through agency work and in house SEO. It's the tool that gets the most excited responses when you share it with your clients: it's easy to use, easy to understand, and adds an extra layer of information to every website you visit. Definitely a must have for any SEO.
Logan Ray
Digital Marketing Specialist at BeaconTwo-clicks is all you need for basically any SEO-related data point you could ever want. On-page elements, HTTP status codes, link metrics, schema markup, keyword difficulty ... it's all only 2 clicks away! MozBar is the single most useful item in my SEO toolbox, and it keeps getting better. Stop wasting your time, download MozBar!
Michael Cottam
President at OzTech, IncI use the MozBar all day long, every day, on every project. The SERP overlay gives instant, critical information on the competitiveness of any given query, and the domain and page stats give a valuable snapshot of the link juice 'big picture'. And, the new spam score tells me if trouble's brewing as a result of past SEO efforts ... even if the client is unaware of or not admitting to iffy link-building activity in their past.
Further enhance your experience with MozBar Premium
MozBar Premium is available to all Moz Pro subscribers and offers expanded access to additional functionality and metrics.
See Brand Authority for any site
MozBar Premium gives you access to our newest exclusive metric, Brand Authority. This metric measures a brand’s strength and influence, guiding strategic decisions in PR, marketing, and SEO to enhance visibility and reputation.
Analyze Ranking Keywords in real-time
The Ranking Keywords feature helps you scope rankings opportunities for your site and see where your competitors are outperforming you. See this data as you browse the web without having to open another tool.
Analyze any domain on the fly
Domain Overview and expanded access metrics make it even easier to do comprehensive analysis on any site. Gain even more insight into ranking ability and site health within a single Chrome extension.