Trusted SEO metrics
Moz Data has powered/shaped the SEO industry for two decades. Our link index and repository of keywords and SERPs continue to grow everyday. Access metrics like Domain Authority™ and Keyword Volume across our entire suite of SEO tools, including Moz Pro, custom data requests, APIs, and integrations.
Grow your online presence with link data & Domain Authority
Access Domain Authority, Page Authority, and Spam Score, industry-trusted metrics for tracking site authority, planning link campaigns, and more.
Keyword data
Leverage 1.25 billion keywords and get accurate search demand data to identify ranking opportunities and trends.
SERP data
Stay up to date on what’s happening in search with access to over 185 million tracked SERPs, detailed SERP metrics, and feature parsing.
Link data & Domain Authority
The crown jewel of SEO data, the Moz API is a powerful tool for optimizing a website's online presence and driving long-term success. Leverage this data to identify opportunities to improve your search engine rankings, monitor your competitors' strategies, and build high-quality links that drive traffic to your website.
Optimize your content with keyword data
Keyword metrics, including volume and suggestions, provide valuable insights into the search behavior of potential customers. Analyze keyword metrics to identify the most relevant and profitable keywords for your business, optimize your website content, and drive targeted traffic to your website. Keyword metrics are an essential tool for generating high-quality leads, building audiences, and maximizing the ROI of an SEO strategy.
Stay ahead of the curve with SERP data
SERP data provides critical insights into search engine rankings, organic search traffic, and keyword performance. By analyzing SERP data, companies can identify opportunities to improve their visibility in search results, monitor their competition, and track the effectiveness of their SEO efforts–or analyze broader market trends at scale. SERP data is an essential tool for driving website traffic and generating high-quality leads, making it a must-have for any SEO strategy.
Moz Data is for
Advanced SEOs & Digital Marketers
Get bulk data for link audits, SEO or PPC competitive analysis, market analysis, or any other in-depth search engine marketing study.
AI training sets
Train your AI model on our vast corpus of web pages, weighted with metrics such as Domain Authority and Page Authority to help you identify the most trustworthy sources of information on the internet.
Digital PR
Check link prospects or linking pages by authority, competitor overlap, historic linking tendencies, and more.
Developers (SaaS tools)
Give your customers an easy way to sort, check, or add context to sites or brands.
Mergers & Acquisitions
Research prospects or acquisition targets. Digital due diligence is a vital area for many sectors, particularly where organic search traffic is a significant opportunity.
Media & Advertising platforms
Use our link index to discover related sites within a given topic area.
Access Moz Data across our suite of SEO tools
Learn more and select the tools that can drive success for your business
Moz Pro
The do-it-all SEO solution to help you rank higher, drive qualified traffic to your website, and run high-impact SEO campaigns.
STAT
One of the most powerful rank trackers in the industry. Built for massive keyword lists and multiple sites so you can tackle large-scale SEO with ease.
MozBar
The all-in-one SEO toolbar for research on the go. MozBar provides instant metrics while viewing pages or SERPs as you browse.
Moz API
Access Moz metrics such as Domain Authority at scale to supercharge your SEO strategy or application.
Moz Local
Maximize your local SEO by managing your business listings and online reputation in one place.
Bulk rank reports
When you need a lot of new ranking data for one-off projects and experiments, our bulk reports strike the right balance between scale and budget.
SERP APIs
Monitor changes in Google’s display behavior and explain changes in click-through rate or ranking.
Custom data solutions
Contact us for bespoke data solutions.
Data Integrations
Numerous SEO tools incorporate the Moz API to enrich your data in their product – all you need is a key from us, and you’re good to go.
Contact us for custom solutions
Power your online strategy and AI models with Moz’s suite of SEO tools